How to Submit a Guest Blog on CX Central for FREE
Our aim is to provide quality, engaging content for our audience of Contact Centre, Business Processing Outsourcers (BPO) and Customer Experience Professionals (CX) based predominately in Australia and Asia/Pacific and now more broadly, in the USA, Canada, UK, Philippines, New Zealand and more.
You are welcome to submit a guest blog on CX Central and receive the following benefits, all for free:
- We’ll publish your article/blog right here on CX Central (The #1 website in Australia for Customer Experience, BPO and Contact Centre professionals)
- We’ll format the article with graphics, custom title etc.
- We’ll apply Search Engine Optimisation (SEO) best practices to maximise the ongoing exposure to your article (so you’ll keep getting views even after the initial publication).
- We’ll include a backlink to your main website.
How would you describe your objective?
To submit an article is completely free, you just need to make sure it’s not directly advertising your product but rather, is adding value to the reader.
At the end of each article, we refer readers to the CX Directory in the related category so if it’s still ultimately some leads that you are after, we recommend placing your business in the directory – with prices starting at just $77AUD for a full 12 months, it’s a super affordable way to generate some leads.
Submitting a guest blog/article is a great way to contribute to improving the customer experience and contact centre best practice in our industry and, of course, in return, it can help increase exposure for your business brand.
And we know that you’re more likely to win business when people are aware of, and trust, your brand.
As well as the free article service, we also offer paid advertising options that offer exceptional value to improve your brand awareness even further. Learn more >
If you are looking to increase your profile in the contact centre, CX and BPO community having your article published on CX Central provides a free, easy way to get your name out there!
As well as giving back to our industry by sharing your expertise, having a well known and trusted profile is one of the best lead-generation concepts available today and you can do it right here, for free.
And what better way to improve your profile than being recognised as a Guest Author on CX Central, Australia’s #1 website for Contact Centre, BPO and Customer Experience professionals! As well as publishing your article, we’ll also include a small bio about you along with a link back to your business or social media profile (e.g. LinkedIn).
So if you’ve got an article to share, don’t waste it by writing it on your own social media profile – get a heap more views and prestige and submit your article using our online form now.
And you can still share it on your social networks, so it’s a win-win situation!
It can be tough out there getting backlinks on quality sites for your customers.
We are always looking for great content custom-written for our audience and in return, we’ll provide you with one backlink in the author bio section or article if it is relevant to our audience.
To submit a Guest Blog is a free service – just make sure you follow our guidelines as we are very strict about the quality of articles we publish and please use the online form to submit your article.
Popular Topics on CX Central
We love supporting and publishing Guest Authors on CX Central and we have a wide and varied audience who predominately work in the contact centre, customer experience, customer service, Business Process Outsourcing (BPO) industry.
Accordingly, the article topics we are interested in receiving are related to those industries.
Popular topics can include:
- Tips for contact centre managers
- Managing remote employees (really contact centre or customer service focussed)
- Best practice for customer experience including journey mapping, solution design, feedback and so on
- How to be a better Team Leader
- Tips for delivering better customer service
- Executive trends and thought leadership in customer service, customer experience and contact centres
- Business Process Outsourcing benefits, lessons, tips etc
- Technology that can improve efficiency in customer management or contact centres
- Recruiting and retaining frontline employees
- How to boost engagement levels in frontline agents
- How to motivate employees
- Automation, Artificial Intelligence and Machine Learning and how it can help improve the customer experience
How to ensure your guest article gets published
To maintain a high-quality standard on CX Central, we apply the quality over quantity principle where we would rather have fewer, but higher quality articles than lots of articles that don’t add much value to the reader.
To ensure your article has the best chance of being published:
- Your article content must appeal to our audience of customer experience, contact centre, customer service and BPO professionals.
- Your content is original (we don’t publish content that has already been posted elsewhere).
- We recommend a minimum of 500 words.
- It’s not promotional – if that’s what you want please refer to our advertising options.
- Articles must be informative, provide thought leadership, insight, inspiration etc and add value to our reader.
- Include the sources for any quotes used.
- Any statistics used must use current data and provide a link to the source.
- Include links back to other related articles already on CX Central where possible.
- There are no ‘Call To Actions’ or any form of advertising (we have paid Advertising Options if that is what you are looking for).
- Your business is listed on our CX Industry Business Directory as this is where we refer people to find related suppliers at the end of the article.
What we don’t like:
- Poorly written articles with grammatical errors and spelling mistakes (please also remember our primary audience is Australia so it’s centre not center).
- Information that has just been copied and pasted from other articles – we like fresh ideas and content. All articles published are checked for plagiarism.
- Articles that don’t offer any insight or just provide obvious answers without any real demonstration of expertise.
- Statistics or quotes used with no source.
- Lots of irrelevant backlinks.
- Backlinks to gambling sites, pornographic sites or dating sites.
- Authors that cannot be identified (our audience like to connect with real people, not fictional or ghostwriters. If we can’t identify you, we will either refuse to publish your article or it may be published under our ‘Staff Writers’ profile.
- People being rude. This is a free service and we do our best. Pushy, rude or arrogant communication will result in you being banned from our site.
What about backlinks?
We include a backlink in the Author Bio section of the article to your website and/or Social Media profile (e.g. LinkedIn) and you can include relevant backlinks in the article that link back to industry research, quotes etc.
We reserve the right to remove all backlinks so please don’t try and include any that are not relevant to the article or the text it’s linked to.
At the end of every article, we refer readers to the CX Industry Directory to find suppliers of products and services related to the article.
Whilst we don’t charge to submit an article, we suggest you list your business in the directory to make the most of any lead generation opportunities and preference is given to any business that is listed in the directory over those who don’t.
In short, you support our business, we support yours!
The CX Directory contains hundreds of suppliers in easy-to-search categories and prices start at just $77.00 AUD for a full 12-month listing making it cheaper than most marketing activities and of course, it includes a powerful backlink back to your website.
How to submit your blog to CX Central
You must use the online form to submit your article which is designed to guide you through the information we need to consider your article.
Mandatory information includes:
- A well-written article free of grammatical and spelling errors that is relevant to our audience
- Information about your desired audience, keywords etc
- Title of the article
- A short bio about the author (that appears at the bottom of the article). The bio can include:
- No more than 60 words description
- Job Title and Business
- One backlink to your business
- Social Media links (e.g. LinkedIn, Twitter etc)
- Valid contact details in case we need to contact you about your guest post
- Any images associated with the article (e.g graphs, photos etc)
All articles are subject to approval and may be edited at our discretion.