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June 15, 2026
HomeNAB

NAB

NAB appoints independent customer advocate
CX Executive Tips

NAB appoints independent customer advocate. Sort of.

July 18, 2016 Last Updated: November 18, 2019
Justin Tippett

The National Australia Bank has appointed an independent customer advocate to support its retail and small business customers. But at what cost?

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NEW INDUSTRY ASSOCIATION in AUSTRALIA!

After 11 years, CX Central has now transitioned to the Australian Customer Experience Professionals Association (ACXPA).

ACXPA connects Australia’s contact centre, customer experience, digital service and customer service professions and has been founded, and is managed, by industry leaders to create better customer, business, career and industry outcomes. Learn more about ACXPA >

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