How to Improve the CX
If you aren’t already looking for ways to improve the CX in your business there has never been a more important time to start.
A Walker study found that by the year 2020, customer experience will overtake price and product as the key brand differentiator.
And if that isn’t scary enough, consider this:
- 86% of buyers are willing to pay more for a great customer experience
- 73% of buyers point to customer experience as an important factor in purchasing decisions
- 65% of buyers find a positive experience with a brand to be more influential than great advertising
- 84% of organisations working to improve CX report an increase in revenue.
With the evidence now overwhelming, companies across the globe are now consistently rating Customer Experience projects and investment as their number one priority in 2019.
We’ve got a collection of articles below about how you can improve the CX in your business that will give you some great ideas as written by industry experts.
How to Improve the CX Articles
You’re welcome to browse through all the articles below: