Talking CX with Daniel Ord

The Truth About CX

In this episode of the CX Central Podcast Justin Tippett and Daniel Ord talk openly and honestly about Customer Experience including:

  • Real-world learnings from conducting a range of CX classes (what people struggle with, what are the wow moments etc)
  • A definition of what CX actually is (including a version that Daniel uses a lot in his classes)
  • The difference between Customer Service and Customer Experience (so you’ll never be confused again!)
  • Why it’s so hard to get traction on CX within organisations along with a hot tip on how to change it.

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